Depending on which of our services you use, the personal data we collect about you could be data that personally identifies you such as your name, email address, or device ID but could also be any data that we associate with you such as your IP address, browser type, Platform Operator account ID, game analytics relating to your use of our Products and/or information from third parties about how you use our products. 

For a more detailed look, please see the ‘Information we collect and receive’ sections of our privacy policy.

We use your personal data to identify you when you interact with our products, to verify your purchases and to help prevent fraud and keep you safe when you play our games. 

For a more detailed look, please see the ‘Our use of collected information’ sections of our privacy policy.

We share your personal data in limited circumstances with SEGA group companies, our marketing partners, and law enforcement authorities when we are under a legal duty to do so. We will notify you and/or seek your consent for such transfers.  

For a more detailed look, please see ‘When we share information’ sections of our privacy policy.

Yes!  Any marketing email or newsletter you receive from us will have an unsubscribe link allowing you to opt out of receiving any further marketing. 

You can also contact us directly here or here dpo@sega.co.uk / dataprivacy@segaamerica.com to let us know that you don’t want to hear from us. 

Once you have opted-out, we will stop sending you any marketing or offers. 

SEGA Europe’s DPO can be reached at DPO@sega.co.uk or write to them at DPO, SEGA Europe, 27 Great West Road, Brentford, Middlesex, TW8 9BW. 

SEGA of America’s DPO can be reached at dataprivacy@segaamerica.com or write to them at SOA DPO, C/O SEGA Europe, 27 Great West Road, Brentford, Middlesex, TW8 9BW. 

There are two main SEGA offices in the West – SEGA Europe Limited and SEGA of America, Inc. Each office is responsible for their own titles worldwide, and each have a slightly different privacy policy due to their respective titles and jurisdictions.  

To ensure you are looking at the correct privacy policy for the game you are interested in, please use our privacy policy. 

Our privacy site does not serve any non-essential cookies, and therefore we do not include a cookie notice.